Music and Sound Awards Announced: @ThreeUK wins for use of Fleetwood Mac's 'Everywhere' in Pony Ad

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The winner’s of this year’s UK Music+Sound Awards were presented at The Troxy in London last night. Awards are given out for the best music and sound design across all the visual media industries.

The use of Fleetwood Mac's 'Everywhere' used in the Three UK Pony Ad last year took home the award for:

BEST SYNC / USE OF EXISTING MUSIC: TELEVISION ADVERTISING
Three ‘Pony’ (Universal Music Publishing / Warner Music / Wieden + Kennedy)

Congratulations!

Complete Music Update

NEW Very Best of Fleetwood Mac "Everywhere" UK TV Spot PLUS GTA 5 TV Spot w/ Stevie Nicks "I Can't Wait"

Couple of new ads running on TV... In the UK Rhino UK is taking advantage of the "Everywhere" track being used in the 3 Network Christmas Dance Pony Ad to promote "The Very Best Of Fleetwood Mac" 2CD set. Check out the video below... 3 Network re-tooled their March, 2013 TV Spot sprucing it up for the holiday season adding snow and a jingle to the background track along with a Christmas tree and reindeer antlers to one of the horses.... Cute ad, it's below.  View the original ad that ran earlier in this year. Dance Pony Dance

Grand Theft Auto 5 licensed Stevie's "I Can't Wait" for the game and is featured the track on the classic rock radio station "Los Santos Rock" within the game.  According to the youtube posting, the ad runs through the holiday season to promote the newly released game.

If you can't get the kids to see/hear your music... You gotta go to where the kids are and hope it makes an impact.

Fleetwood Mac - Everywhere (Three Pony TV AD) - UK

3 Network Pony Christmas Ad
GTA 5 : Xbox 360 TV Spot Grand Theft Auto V - The Official Trailer

Three - The Christmas Pony #DancePonyDance Returns with Fleetwood Mac's "Everywhere"

Socks the Three Pony Returns, and he's got into the spirit of Christmas

Who didn't love Socks? He's the moon walking Pony that was featured on Three's TV adverts earlier this year. Well, the good news is that he is returning to our screens this Friday and he's been getting in the Christmas spirit.

In Three's words 'He's back this Friday. And he's bringing tinsel'. He'll be dancing to Fleetwood Mac's 'Everywhere' once more, but this time around the advert has been spruced up for Christmas.

Everything has been covered with Winter snow and you should also spot a Christmas tree, a reindeer (or is it?) and even a Christmas-themed tractor. However, the real fun starts on Friday when Three will put their new PonyGifter website live.

On the site users will be able to choose to personalise a selection of all-singing, all-dancing eCards. They all feature the nations favourite Shetland Pony and you'll be able to send them to friends and loved ones.

Anyway, on with the new advert.

3gUK

When 3's incredibly popular ad campaign featuring the little pony dancing to Fleetwood Mac's "Everywhere" originally debuted in early 2013 it drove "Everywhere" back to the UK charts re-entering the Top 100 Singles Chart March 9, 2013 at No.87.  The song peaked the following week at No.15.  This gave Fleetwood Mac their first British Top 20 Hit in 25 years. "Everywhere" originally peaked at No.4 in April, 1998 and was Fleetwood Mac's last Top 20 British hit prior to this chart re-entry.  Could we be in for round two?  Cute ad!